Social Media Tip: Creating an optimized LinkedIn profile

Social Media Tip of the Day: Creating an optimized LinkedIn profile

Posted on May 15, 2011

LinkedIn can be great source for leads and business referrals, so taking a bit of time to update your profile is worth the effort.

Here are some tips:

Place a bulleted list of your services or experience at the top of your summary section
Use applications in your profile – like importing slideshare presentations, tweets, or blog posts
Take advantage of LinkedIn’s new “Personalize Your Profile” feature and add sections that are relevant to your profile
Fill out every available section to make your profile as compete as possible
Use your best key terms throughout your entire profile

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About the Author:

Deltina Hay is the author of the critically acclaimed book, The Social Media Survival Guide, already in its second edition. She also teaches the online version of Drury University’s Social Media Certificate program. Learn more about Deltina and her availability for speaking engagements at Deltina.com. You may also enjoy listening to her video tutorial series on YouTube.

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