Social Media Tips: Creating a Facebook Landing Tab

Custom Facebook Tabs can help brand your Facebook page as well as increase “likes” of your page.

Custom tabs can also serve as effective landing tabs and can provide ways to offer contests, sell products, promote services, and more.

Here are some examples:

• The Social Media Survival Guide Facebook Page
• RedBull’s Facebook Page
• Adobe’s Facebook Page
• GroupOn’s Facebook Page
• More Facebook custom tab examples

Since Facebook now uses iFrames for custom tabs, one can easily create a custom tab of their own by simply creating an HTML page.

Note: It is best to host your landing pages on a secure server, though. When users browse Facebook using HTTPS, they should be able to access your landing page using HTTPS as well. Hosting your page on a secure server (one that has an SSL certificate) can accomplish this – even a shared SSL certificate will work.

If you do not have a secure means for hosting your HTML page, there are some innovative sites like PLUMB Web Solutions that can host your page for a nominal fee.

And, if you have a WordPress powered Website, there is a Facebook Tab Manager plugin that can help you create and host custom tabs right on your WordPress site.

The following is a video tutorial prepared by Social Media Power founder, Deltina Hay, demonstrating how to create your own custom Facebook tab:

Deltina Hay is the author of the critically acclaimed book, The Social Media Survival Guide, already in its second edition. She also teaches the online version of Drury University’s Social Media Certificate program. Learn more about Deltina and her availability for speaking engagements at Deltina.com. You may also enjoy listening to her video tutorial series on YouTube.

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